“Surround yourself with people who are smarter than you, especially in marketing, and on trend with what’s current in marketing because the field is constantly changing,” he said. “You can learn marketing theories in the classroom, but you really need to expand your knowledge outside the classroom. Find opportunities to do this through the people you meet, whether through shadowing or mentoring, or by experiencing an internship.”
Florida Worldwide is proud to partner with USFSM and local breweries to expand research and understanding of beverage design.
Students from the University of South Florida Sarasota-Manatee came for a site visit to learn more about Florida Worldwide Citrus.
Florida Worldwide Citrus’ evolution over the past 32 years from a citrus byproducts trading company to one that develops and markets organic fruit flavors around the world has not been without its challenges.
On September 23, 2016, the Marc Neil Soudijn Research Foundation presented a $50,000 check to the University of Florida Institute of Food & Agricultural Sciences (UF/IFAS) in support of citrus greening research. The gift was made in honor of Mr. Marc Soudijn, an alumnus of the university’s College of Agricultural and Life Sciences (CALS), and his passion for the Florida citrus industry.